Milton Snavely Hershey (1857–1945), chocolate manufacturer
After establishing a successful caramel-candy business, he turned his attention to chocolate —then somewhat challenging and expensive to manufacture—in 1900. He designed and built a grandiose company town in Dauphin County, Pennsylvania, and, in 1905, began making milk chocolate on a scale that allowed the product to be sold nationwide at an unprecedented low price, ushering in the genre of popular American chocolate bars.
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